Type I and Type II cultures

• Kim, Dan J.
  Self-Perception-Based Versus Transference-Based Trust Determinants in Computer-Mediated Transactions: A Cross-Cultural Comparison Study
  Journal of Management Information Systems
  Vol. 24 No. 4 , Spring 2008 , pp. 13 - 45

The JMIS site is designed, constructed and maintained using RMM technology